Rethymno is a paradise for the consumer. The most famous and large commercial roads are Arkadiou Street, Ethniki Antistaseos Street and Kountourioti Street.
Arkadiou Street is full of modern clothes stores, accessory stores and jewelry shops where someone can find all the famous brands. Ethnikis Antistaseos Street, in the center of the old town, is the busiest road and has a large variety of stores, boutiques, jewelry shops, spice shops, grocery stores, souvenir shops and more. This road ends at Titus Petichakis square, the Plane Tree as locals call it, where are many cafeterias and restaurants, as well as on Paleologou Street.
Souliou and Arampatzoglou are the roads with the most small graphic tourist shops.